Black Friday 2026 · Friday, November 27

Black Friday 2026 fake deal tracker

Black Friday is Friday, November 27 and Cyber Monday is Monday, November 30. Plenty of the "deals" will be ordinary prices with a bigger struck-through number next to them. Every week until then we count how many advertised Amazon deals are not real discounts.

Updated November 9, 2026 · new numbers every week

18%
of 1,711 advertised deals checked in the week of Nov 9 were not real discounts. See the report

Week by week on the road to Black Friday 2026

Every week we check the advertised Amazon deals in major categories against each product's own usual price. A "deal" that is not clearly below it is counted as fake. 20,393 deals checked over the last 12 weeks. Tap a week for the full report.

week of Nov 918%week of Nov 215%week of Oct 2618%week of Oct 1915%week of Oct 1213%week of Oct 58%week of Sep 2820%week of Sep 2121%week of Sep 1417%week of Sep 718%week of Aug 3117%week of Aug 1723%

Where the fake deals are this week

47%Computers · 59 of 126
35%Furniture · 48 of 137
33%Video Games · 38 of 114
32%Office · 39 of 122
20%Pet Supplies · 27 of 138
19%Health · 22 of 117
Writing about Black Friday deals? Use these numbers with a link to this page. They update every week until Black Friday. 18% of advertised Amazon "deals" in the week of Nov 9 were not genuinely below their usual price, according to worthitforyou's Fake Deal Index (1,711 deals checked). https://www.worthitforyou.com/black-friday Data: this week as CSV · how we check · press · embed the live number: <div id="worthit-fdi"></div><script src="https://www.worthitforyou.com/embed/fake-busted.js" async></script>
Black Friday is Friday, November 27 — 6 days until our Black Friday checks start (November 20–29). Verified deals appear on this page once the sales are live and each price has been checked, not before. Until then, any product listed here would be a guess.

How to tell a real Black Friday deal from a fake one

  1. Ignore the struck-through "was". It is often a price the product almost never sold at.
  2. Compare with its own usual price. A real deal sits clearly below what the product normally costs.
  3. Watch for a price that went up first. A product that climbed in the weeks before Black Friday can be "discounted" back to its old price. A year of prices shows it.
  4. Check how rare the price is. Near its lowest price of the year is a BUY; a price it hits every month is not special.
  5. Doorbusters are the exception, not the rule. A headline deal on one model does not make every product on the page a deal.

Deals we have already checked, by category

Products verified against a year of their own prices, updated as prices change:

Headphones →Laptops →TVs →Coffee makers →Smartwatches & fitness trackers →Bluetooth speakers & soundbars →Monitors →Smart home devices →Air fryers & kitchen appliances →Wi-Fi routers & mesh systems →

Buying guides for Black Friday

When each category is genuinely cheapest, and what a fake discount looks like there:

Best time to buy TVs →Best time to buy laptops →Best time to buy headphones →Best time to buy video games & consoles →Best time to buy tablets →Best time to buy smartwatches →Best time to buy robot vacuums →Best time to buy kitchen appliances →

Black Friday research from our data

Black Friday 2026: which deal categories to trust, and which to check every time →“Early Black Friday” deals are where the fake discounts hide →A week-by-week Black Friday 2026 plan that avoids fake deals →We checked 24,690 Amazon deals over 15 weeks. Nearly 1 in 5 weren’t real. →Were Prime Big Deal Days 2026 deals real? What we measured during the event →

Check any deal in seconds

Paste a product link, scan a barcode in the shop, or use the Chrome extension on Amazon. Free, no account.

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Questions

When is Black Friday 2026?Black Friday is Friday, November 27, 2026, and Cyber Monday is Monday, November 30. Many stores start their sales earlier in the week.
Are Black Friday deals real?Some are. A common pattern is a "was" price the product rarely sold at, so the sale price ends up close to its everyday price. Check each deal against the product's own usual price, not the struck-through number.
Is Black Friday or Cyber Monday cheaper?It depends on the product, not the day. The honest test is the same for both: is today's price clearly below what this product normally sells for, and near its lowest of the year?
How can I tell if a Black Friday deal is real?Paste the product link into worthitforyou. We compare today's price with a year of real prices and answer BUY, WAIT, SKIP or FAIR.
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